Sleeping easier
PITCH Design Group was contracted to handle the industrial design for Clarion Brands' Sonorest Sleep Tones soother for tinnitus sufferers. As an addition to their best selling Lipo-Flavonoid, the company wanted to add a sound soother specifically targeted to help improve customers' sleep. Working with their team, PITCH developed a compact, simple to operate bedside device that could be easily used when unseen in a dark room.
UI controls
Design focus was put into the pop-up frequency attenuation control; the core of the product's purpose. The ability to fine-tune the range in white, pink or brown noise is important for tailoring to each user's needs. Pressing the pop-up center dial allows it to be selected, and pressing down locks the chosen setting.
user considerations
Knowing the product was user-friendly out of the box meant focusing on skipping the instructions as part of the design consideration. Large, identifiable icons and illuminated callouts on the soft-touch control surface make for an easy-to-set product with carefree use.